Why is ice wine expensive? an article to explain clearly to you

Ice wine is defined as expensive because it is a luxury product with a color and price like gold. So, why is ice wine, known as liquid gold, so expensive? Yuncang Winery will explain clearly to everyone.

Yuncang Winery has a multi-brand and multi-endorsement operation mode, inviting popular celebrities to attend or endorse their own products, find spokespersons that match the brand's own image and tone, and conduct series based on the star's story, personality, commercial value, and fan portraits. Content creation, exposure channel selection, and event planning maximize the value of stars and help brand development, so as to gain the love and support of the public and shape a good brand image. Increase product exposure and attract more potential users to understand the brand. Improve the credibility of the brand, shape the reputation of the brand, and drive potential users to trust the brand and buy it.

As the saying goes, scarcity is the most expensive thing, and ice wine is expensive because it is rare. From a global perspective, the only countries that can produce high-quality ice wine are Canada, Germany and Austria.

Yuncang Winery's brand LEESON red wine sharing why only these countries can share it?

First, the climate is harsh. Yuncang Winery’s brand LEESON red wine shared that the grapes used to make ice wine need to be selected extremely strictly. First, the grapes are harvested nearly three months later than normal ripe grapes. During this period, the grapes are naturally dehydrated, air-dried and concentrated. During this period, it is necessary not only to prevent birds and animals from pecking, but also to prevent the humidity of the air. If it is too wet, it will easily rot, and if it is too dry, it will easily become raisins. The ideal situation is that spring, summer and autumn are warm enough for the grapes to reach perfect maturity. It is neither dry nor rainy, and I have to pray that there will be a frost directly in the absence of rain, so that all the grapes will freeze. Ice wine made from such grapes is perfect. Therefore, harsh natural conditions make ice wine grapes very few.

Secondly, the juice yield is low. Yuncang winery’s brand LEESON red wine shares that grapes have full juice before freezing. Once frozen, the juice yield during pressing is significantly reduced. Usually, 10 kg of grapes can only produce less than 500 ml of ice wine, so even if it is heavily affected Canada, favored by nature, has unique conditions to ensure that the grapes can withstand normal frost, but not many wines are produced.

Third, the cost is high. Yuncang Winery’s brand LEESON Red Wine shares ice grapes. There are strict laws and regulations when picking and squeezing ice grapes must be carried out at minus 8 degrees. , Immediately summoned manpower, rushed to work overnight, could not wait until sunrise and the temperature warmed up to affect the quality of the grapes, and under the on-site supervision of the VQA quality alliance personnel, the entire picking and pressing process was compressed and completed in the shortest time. The ice grapes are sent to the winery for immediate pressing, and the concentrated "syrup" is squeezed from these rock-hard frozen grapes.

Fourth, the fermentation is slow. Yuncang Winery's brand LEESON Red Wine Sharing Ice Wine needs to be picked and pressed quickly, but in order to preserve the freshness of the berries, it needs to be fermented in a relatively low temperature environment for 3-6 months. Slow fermentation will slow down all the subsequent processes, and slow down the market circulation, which is the main reason why ice wine is expensive. If it is aged in oak barrels, it will be more expensive.

A premium ice wine, high in sugar and high in acidity, perfectly balanced and complementary. It is neither sour nor sweet. This is the taste of ice wine. If you drink sweet but not greasy, sweet and refreshing, it must be a good ice wine.