Traditional business is online, since it is traditional, how can it be online?

With the continuous development of the domestic economy and the continuous development of Internet technology, the mobile Internet has become the standard configuration of this era. The mobile Internet has changed our way of life, changed our way of working, created new Internet companies, and changed the business form of the traditional wine industry.

Traditional wine production enterprises generally need to gradually reach scattered retailers and end consumers through distributors at all levels. With the rise of "Internet +", new sales models have begun to emerge. Wine manufacturers can directly sell to end consumers through the Internet platform, promoting the flattening of pipelines in the wine industry, disintermediation of sales, and reducing logistics links. Therefore, the "online + offline" new retail model will become the main trend for the sustainable development of the wine industry in the future.

The traditional marketing model can no longer meet the growing economic level and consumption level, and cannot meet the requirements of high-standard services. It is necessary to create marketing thinking, innovate marketing models, and find new profit growth points. In the case of extremely fierce competition among wine brands and the popularity of the Internet, wine companies can no longer adapt to the development of the times by relying solely on traditional channels for marketing, and must develop new channels. Yuncang Winery has made full use of advanced technologies such as the Internet, big data, cloud computing, and the Internet of Things to closely connect dealers and consumers and improve operating and service efficiency.

After understanding, Yuncang Winery is a company that sells wine. The traditional business of selling wine offline also supports online ordering, that is, you can pick up goods in batches, or entrust a dropshipping. You can buy offline as you like, and buy offline. Who is the supplier? Who is the online supplier? According to the traditional wine wholesale business, the wine sales platform that provides Internet online services has the same supplier as the traditional wine business. Compared with the traditional wine business, the online Online services such as product display, ordering, statistics, and customer management are consistent with offline business and online business.

The Internet marketing model has become a new direction for reform and innovation in various industries. For example, the beverage industry, which is closely related to our lives, and the cross-border integration with the Internet are also the general trend. Yuncang Winery is a sales platform that combines Yuncang + winery, online part of the traditional wine business, supports offline business, and can also purchase online. It has channels, promotions, electronic transactions, services and markets. Various functions, such as information analysis, advocate a marketing method led by dealers and consumers, which is in line with the development trend of the future consumer market.

The wine market has a wide range of consumer groups and a broad market space. Whether it is leisure and entertainment or gatherings with friends, drinks are indispensable. With the advent of the Internet age, online shopping consumption has gradually become a new consumption method, which is more and more favored by modern people. The traditional beverage industry has begun to apply Internet thinking to marketing, gradually changing the traditional offline store marketing methods, opening up online and offline marketing channels, and building a professional industry Internet platform with the help of modern information technology.